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Unthinkable

Stories of conventional thinking at work and the people who dare to question it. In a world overflowing with advice, it's easy to be average; just follow everyone else's ideas and answers. This is a show about think-for-yourselfers. Join host Jay Acunzo as he travels to the far reaches of the business world to dig up stories you've never heard revealing ideas you've never considered. It's Unthinkable.
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Now displaying: December, 2016
Dec 26, 2016

In Part 2 of our "We want to know what it takes to trust your intuition and succeed so what does that mean about using data, should we start with it or with something else?" Series (final name TBD), we explore the other side of the same coin that we examined 2 weeks ago. Perhaps you SHOULD start with data.

And we end up somewhere surprising -- namely, that maybe what we refer to as "data" is really 2 different things.

Hear the story of Eric Siegel a predictive analytics expert and rapper -- yes, really -- who found something unusual but powerful in data about airline food. Then, Duane Varan shares stories about working with ESPN and Disney to understand what this data thing is really all about in a life led by creative intuition.

 

GET MY MONDAY MORNING NOTE: Subscribe at http://unthinkable.fm

 

LINKS TO KNOW:

Eric Siegel: https://twitter.com/predictanalytic

Producer Juliana Casale: https://twitter.com/attackofthetext

Duane Varan: https://twitter.com/DuaneVaran

 

FEEDBACK ON THE SHOW?

Contact Jay -- jay@unthinkable.fm or http://twitter.com/jayacunzo

Go behind-the-scenes with the making of the show: http://snapchat.com/add/jayacunzo

 

 

Dec 19, 2016

Here's a holiday poem for creators. Regardless of your holiday or your craft, this happens to us all.

From the bottom of my heart, THANK YOU for supporting my work. Have a very happy and healthy holiday season and New Year! - Jay

Subscribe: unthinkable.fm

Say hi: twitter.com/jayacunzo or snapchat.com/add/jayacunzo

Dec 12, 2016

What does it take to trust your intuition and succeed? Get a new hypothesis every Monday morning via email, packaged as an irresistible story. Text TRUST to 444999 ... or subscribe at unthinkable.fm

 

TODAY:

What if something is based not on historical precedent, but potential? How do you measure that? Can you?

Today, we go outside our echo chamber with a Grammy-nominated music teacher who helps us re-think our conventional wisdom about data.

Then, we return to the business world and hear the story of Michael Brenner, the former VP of content marketing at software giant SAP. He shares his personal odyssey that unfolded after the company CEO tapped him to transform the business's entire approach to marketing.

 

LINKS TO KNOW:

Michael Brenner on Twitter: twitter.com/BrennerMichael

Say hi to Jay on Twitter: twitter.com/jayacunzo

Go behind-the-scenes with making the show on Snapchat: snapchat.com/add/jayacunzo

 

TOPICS DISCUSSED:

Music Education

Jazz

Improv

Students

Leadership

Risk-Taking

Curiosity

Content Marketing

Managing Up

Creativity

Craft

 

Dec 5, 2016

Josh Bernoff writes a blog about writing, putting him among a TON of others that could be completely the same. So he uses a hook in order to stand out. In this short story about Josh's side project, we dive into how that hook has built him a successful career as a solo entrepreneur and author.

(Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.)

Join the journey to figure out what it takes to trust your intutiion: unthinkable.fm

 

LINKS TO KNOW:

Josh on Twitter: twitter.com/jbernoff

Josh's writing: withoutbullshit.com

Jay's Twitter (best way to chat and offer feedback): twitter.com/jayacunzo

Jay's Snapchat (go behind-the-scenes making the show): snapchat.com/add/jayacunzo

 

TOPICS DISCUSSED:

Business Writing

Books

Forrester Research

Blogging

Donald Trump

Creativity

Careers

Intuition

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