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Unthinkable

Stories of conventional thinking at work and the people who dare to question it. In a world overflowing with advice, it's easy to be average; just follow everyone else's ideas and answers. This is a show about think-for-yourselfers. Join host Jay Acunzo as he travels to the far reaches of the business world to dig up stories you've never heard revealing ideas you've never considered. It's Unthinkable.
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Now displaying: February, 2017
Feb 27, 2017

"What is your writing process?"

Like cats on catnip, us content marketers just can't resist when someone answers that question. We positively obsess over each others' writing process, and the more known the marketer, the more we swoon and purr.

Ann Handley writes in a tiny house in her backyard? TO HOME DEPOT, TEAM!

Seth Godin shaves his head 'til you can SEE the brilliance? HONEY! CAN YOU GET THE BACK OF MY HEAD PLEASE?

Process. It's like the skeleton key to our creativity. If we can just possess the right one, the BEST one, we'll do our best work yet.

Today, we go exploring deep into this topic, and we question what makes this concept so damn addicting.

It's Unthinkable.

>> Get the Unthinkable Monday AM email by subscribing http://unthinkable.fm

Boston-based bands who helped make this episode sound great:

- http://www.ballroomthieves.com/

- https://crumbtheband.bandcamp.com/releases

 

FIND JAY HERE:

jay@unthinkable.fm

http://twitter.com/jayacunzo

http://snapchat.com/add/jayacunzo

http://instagram.com/jacunzo


LINKS TO KNOW:

Justin Blackman on Twitter: https://twitter.com/@alittlebetterme/

Justin Blackman's blog: https://justalittlebetter.net/

Knar Bedian on Twitter: https://twitter.com/live_hye

Sound of Boston: http://soundofboston.com/

 

Feb 20, 2017

 

Richard's side project started with that familiar feeling when you just can't wait to see people's reactions. But in this case, it was his own reaction that surprised this serial side hustler.


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FEEDBACK ON THE SHOW?

- Email jay@unthinkable.fm

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LINKS TO KNOW:

Richard's side project: http://theuserisdrunk.com

Richard on Twitter: https://twitter.com/richlitt


TOPICS DISCUSSED:

Creativity

Web Development

User Experience

Design

Side Projects

Alcoholism

HubSpot

Hacker News

Startups

 

Feb 13, 2017

Content marketers put creativity up on a pedestal. But when you actually create for a living, you know something far simpler, and you see something hidden in plain sight: brilliance.

SUBSCRIBE at http://unthinkable.fm

 

FEEDBACK ON THE SHOW?

- Email jay@unthinkable.fm

- Tweet http://twitter.com/jayacunzo

- Snap http://snapchat.com/add/jayacunzo

 

LINKS TO KNOW:

Joe Lazauskas: https://twitter.com/JoeLazauskas

Cara Hogan: https://twitter.com/CaraHogan27

Chris Heivly: https://twitter.com/chrisheivly

 

TOPICS DISCUSSED:

Content Marketing

Creativity

Journalism

Craft

Children

Dogs

Entrepreneurship

Mapquest

TechStars

Startup Incubator

Media

Feb 6, 2017

We've all been where Angela is at in her work right now. Today, we dive deep into this feeling and try to make sense of it.

SUBSCRIBE at http://unthinkable.fm

FEEDBACK ON THE SHOW?

- Email jay@unthinkable.fm

- Tweet http://twitter.com/jayacunzo

- Snap http://snapchat.com/add/jayacunzo


LINKS TO KNOW:

Angela's Twitter: https://twitter.com/that_angela

Angela's project: http://ourgreatescape.ca/


TOPICS DISCUSSED:

Content Creation

Photography

Sheep Dogs

Side Projects

Creativity

Craft

Print Media

Journalism

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