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Unthinkable

Their work seems crazy, until you hear their side of the story. This is a show about conventional thinking at work and the people who dare to question it. In a world overflowing with advice, gurus, tips, and tricks, it's easy to be average -- just follow everyone else's ideas. So what does it take to be exceptional? If you're a think-for-yourselfer, instead of a follow-the-lister, this is a podcast for you. Join host Jay Acunzo as he travels to the far reaches of the business world to dig up stories you've never heard revealing ideas you've never considered. It's Unthinkable.
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Oct 24, 2016

GET THE ENTIRE CONVERSATION from this episode -- subscribe at http://unthinkable.fm before October 30, 2016.

TODAY:

Jonathan Fields has written several books, hosts a top podcast, and speaks all over the world. By most measures, he's "made it." But his latest book, How to Live a Good Life, caused him to question everything he knew about writing.

In this episode, he recounts the odyssey of writing the book and shares what he learned studying the most successful authors in business. He also geeks out about the most exciting part of reading great writing -- and the weird reaction we all seem to share when we encounter it.

(Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.)

LINKS TO KNOW:

Jonathan's new book is available here: https://www.amazon.com/How-Live-Good-Life-Surprising/dp/1401948413

Jonathan's Twitter: https://twitter.com/jonathanfields

Jonathan's podcast: http://www.goodlifeproject.com/radio/

Jay's Twitter (best way to chat and offer feedback): http://twitter.com/jayacunzo

Jay's Snapchat (go behind-the-scenes making the show): http://snapchat.com/add/jayacunzo

TOPICS DISCUSSED:

Writing

Books

Reading

Authors

Novels

Creativity

Intuition

Craft

Side Projects

Podcasts

Oct 17, 2016

Subscribe at unthinkable.fm to get a quick note from Jay every Monday morning about trusting your intuition.

TODAY:

If you're going to reject conventional thinking and instead trust your intuition, you'll find yourself sharing tons of ideas with others. But this can feel scary, like our ideas are secrets we'd prefer to keep inside. And when someone shoots them down, we assume they just don't "get it."

But what if the point of sharing our ideas is NOT to get the approval of others?

Today, we go outside our echo chamber with Unthinkable contributor Andrew Littlefield to hear the story of an unusual art project in Brooklyn. Then, we talk to internet legend and creator of PostSecret.com, Frank Warren, to hear the story of his epic project.

LINKS TO KNOW:

Andrew Littlefield: twitter.com/FSUAndrew

Oliver Warden: twitter.com/robotbigfoot

Frank Warren: twitter.com/postsecret

What did you think of this episode? Say hi to me (Jay) on Twitter: twitter.com/jayacunzo

Or go behind-the-scenes with making it each week on Snapchat: snapchat.com/add/jayacunzo

 

TOPICS DISCUSSED:

Creativity

Art

Performance

Craft

Intuition

Business

Marriage

Love

Theater

Side Projects

Oct 10, 2016

SUBSCRIBE at unthinkable.fm to get a quick note every Monday morning containing new episodes, exclusive bonus content, and new experiments to join.

 

TODAY:

Deb Aoki is like many of us craft-driven creators. She aspires to do great work, but she's held more than a few jobs that treat her like a voiceless, last-in-line asset machine. They decide the strategy and lead the meetings. She inserts copy and creative where they see fit.

Ugh.

But Deb Aoki is no ordinary member of the team. She has a quiet superpower that gives her a massive voice in the room ... all without needing to say a single word.

(Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.)

 

LINKS TO KNOW:

Deb Aoki's site (comics, sketches, etc.) http://mangacomicsmanga.com/

Deb's Twitter: https://twitter.com/debaoki

Jay's Twitter: twitter.com/jayacunzo

Jay's Snapchat: snapchat.com/add/jayacunzo

TOPICS DISCUSSED:

Drawing

Cartoons

Comics

eBay

Meetings

Executives

Graphic Novels

Graphic Recording

Creativity

Intuition

Craft

Oct 3, 2016

FOR EXCLUSIVE BONUS CONTENT: Subscribe at http://unthinkable.fm to get a quick note from Jay every Monday morning.

 

TODAY:

Your creative intuition is a powerful guide. So why does it occasionally seem like you're wandering in circles, unable to move past a single piece of a project? It just doesn't feel like you can get it RIGHT, so you keep agonizing over that part of the work.

 

Today, we learn about the Art of the Unfinished. We assume that, to ship something successful, we need to share only the good stuff, the completed stuff. But new Unthinkable contributor Cara Hogan joins us to share a story that refutes that -- the story of the George Washington painting on the US dollar bill.

 

Then, we hear from two product managers, Adam Sigel and Karen Rubin, about how they involve others in their process. If your default setting is to believe your ideas are wrong, how do you keep shipping your work? We'll find out from them.

 

LINKS TO KNOW:

Professor Patricia Hills: http://www.bu.edu/ah/profile/patricia-hills/

Cara Hogan on Twitter: https://twitter.com/CaraHogan27

Adam Sigel on Twitter: https://twitter.com/adamsigel

Karen Rubin on Twitter: https://twitter.com/karenrubin

What did you think of this episode? Say hi to me (Jay) on Twitter: http://twitter.com/jayacunzo

or go behind-the-scenes with making it each week on Snapchat: http://snapchat.com/add/jayacunzo

 

SUPPORT FOR THIS EPISODE:

RightSideShirts.org - empowering kids to be more creative and helping art programs in need.

TOPICS DISCUSSED:

Creativity

Craft

George Washington

Government

History

Painting

Self Portraits

Art

Content Marketing

Product Management

Design

Business

Intuition

Sep 25, 2016

SUBSCRIBE at unthinkable.fm to get a quick note every Monday morning containing new episodes, exclusive bonus content, and new experiments to join.

 

TODAY:

 

Tom O'Keefe is one of the most well-known people in all of Boston. But ask people around town if they know Tom O'Keefe, and they'll say no. This is the story of a simple side project that vaulted Tom from behind-the-scenes in his work to front-and-center, including invites to Fenway Park parties, free rooms at Mohegan Sun, and the radio industry wishing they were as influential as Tom.

 

(Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.)

 

LINKS TO KNOW:

Tom's Twitter: twitter.com/bostontweet

Tom's Snapchat: snapchat.com/add/bostontweet

Jay's Twitter: twitter.com/jayacunzo

Jay's Snapchat: snapchat.com/add/jayacunzo

 

TOPICS DISCUSSED:

Business

Restaurants

Radio

Baseball

Red Sox

Public Speaking

Marketing

Media

Twitter

Entrepreneurship

Startups

2008 Crash

Technology

Creativity

Intuition

Boston

Sep 19, 2016

FOR EXCLUSIVE BONUS CONTENT + CREATIVE EXPERIMENTS: Subscribe at http://unthinkable.fm to get a quick note from Jay every Monday morning.

 

TODAY:

As humans, we're wired to seek out experiences that make us feel comfortable. But in order to hone our intuition and follow it in our creative work, we need to constantly make ourselves slightly UNcomfortable. We need to push outside our comfort zone to grow and create better and better work.

 

Today, we go outside our echo chamber to hear a story from Jim Mourey, professor of marketing at DePaul University in Chicago, about how he made guests at his mom's BBQ uncomfortable to change the amount of food they ate. Then, we hear from Tim Washer, creative director of Cisco and a comedian who trained under Amy Poehler and Stephen Colbert's lead writer, on why you need to constantly follow the fear.

 

LINKS TO KNOW:

Jim Mourey's site: http://www.jimmourey.com/

 

Tim Washer's Twitter: https://twitter.com/timwasher

 

Tim Washer's speaker page: monumentalshift.com/tim-washer

 

Jay's Twitter: http://twitter.com/jayacunzo

 

Jay's Snapchat: http://snapchat.com/add/jayacunzo

 

SUPPORT FOR THIS EPISODE:

RightSideShirts.org - empowering kids to be more creative and helping art programs in need.

 

TOPICS DISCUSSED:

Marketing

Intuition

Standup Comedy

Art

Psychology

Cultural Fluency

Academia

Creativity

Craft

Content Marketing

Sep 11, 2016

FOR EXCLUSIVE BONUS CONTENT + CREATIVE EXPERIMENTS: Subscribe at unthinkable.fm to get a quick note from Jay every Monday morning.

 

TODAY:

Hear the story of a creative side project that saved a startup. Crew co-founder and CEO Mikael Cho talks about Unsplash.com, a photography side project that now boasts billions of photo views each month and salvaged a startup heading for bankruptcy. The project is so widely used today that a photo on the site gets viewed more times than a photo on the cover of TIME Magazine ... but it all started with a ridiculously small amount of time and an even smaller budget.

 

LINKS TO KNOW:

unsplash.com

Mikael's company: crew.co

Mikael's Twitter: twitter.com/mikaelcho

Jay's Twitter: twitter.com/jayacunzo

Jay's Snapchat: snapchat.com/add/jayacunzo

 

 

TOPICS DISCUSSED:

Side Projects

Startups

Photography

Creativity

Craft

Intuition

Art

Technology

Content Marketing

Sep 4, 2016

FOR EXCLUSIVE BONUS CONTENT: Subscribe at unthinkable.fm to get a quick note from Jay every Monday morning.

 

TODAY:

Too often, creative people idolize the IDEA of being creative. But our jobs aren't to "be creative." Our jobs are to CREATE. In other words, we need a bias to act. But that's much easier said than done. Until you hear our stories today...

 

Today, we go outside the echo chamber with executive coach Heather Legge. Although she coaches some of the most powerful women in business, she uses a subtle trick pulled from -- of all things -- golf, in order to build creative momentum for her clients. Then, in our feature story, we hear from a side project master: Alec Brownstein, creative director at Dollar Shave Club. His experiments have shaken the internet, getting passed around the big agency world on Madison Ave, inside Google globally, and all around the world. 

 

LINKS TO KNOW:

Heather Legge's site: http://www.envisionsuccessinc.com/

Heather Legge's Twitter: https://twitter.com/esiresults

Alec Brownstein's site: http://alecbrownstein.com/project.php?cat=3

Alec Brownstein's Twitter: https://twitter.com/jusfonzin

The Google Job Experiment explainer video: https://www.youtube.com/watch?v=7FRwCs99DWg

Jay's Twitter: twitter.com/jayacunzo

Jay's Snapchat: snapchat.com/add/jayacunzo

 

SUPPORT FOR THIS EPISODE:

RightSideShirts.org - empowering kids to be more creative and helping art programs in need.

 

TOPICS DISCUSSED:

Momentum

Google

Dollar Shave Club

Golf

Mitt Romney

Side Projects

Creativity

Craft

Intuition

Art

Aug 29, 2016

SUBSCRIBE: unthinkable.fm to get a quick note every Monday morning containing new episodes, exclusive bonus content, and new experiments to join.

 

TODAY:

Scott Monty is one of the world's most forward-thinking marketing minds. He spends his time helping big brands evolve, whether that was in-house at Ford or today as a consultant. So why is he so obsessed with the past? And what is he doing building a side project that historians and NBA players alike seem to love?

 

(Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.)


LINKS TO KNOW:

 

Scott's side project: http://www.ihearofsherlock.com/

 

Scott's newsletter and related mini-podcast: http://fullmontyshow.com/

 

Scott's Twitter: http://twitter.com/scottmonty

 

Jay's Twitter: http://twitter.com/jayacunzo

 

Jay's Snapchat: http://snapchat.com/add/jayacunzo

 

TOPICS DISCUSSED:

Marketing

Media

Newsletters

Technology

Sherlock Holmes

Sir Arthur Conan Doyle

I Hear of Sherlock Everywhere

Blogging

Podcasting

Creativity

Intuition

Aug 21, 2016

SUBSCRIBE AT unthinkable.fm to get a quick note every Monday morning containing new episodes, exclusive bonus content, and new experiments to join.

 

TODAY:

In a noisy world like ours, you don't just want to be the best of the best. You want to be the only one who does what you do. Today on the show, we explore the need to zig when others zag -- the need to own some white space and be original rather than incrementally beat others who do something similar.

 

First, we talk about penguins. Because, I mean...penguins. Then we go outside the echo chamber for some tropical house music from DJ Viceroy. Then we hear the story of writer and marketer Finn Dowling of the Humane Society of Silicon Valley, as well as Eddie the Terrible -- a tiny dog at the shelter that got some big internet fame, all because of one very hilarious blog post.

 

LINKS TO KNOW:

Far Side penguin comic: goo.gl/WuhnTk

Viceroy's music: @viceroymusic

Viceroy's site: www.viceroymusic.com/

Eddie the Terrible blog post: hssvacc.blogspot.com/2014/12/a-full…e-reasons.html

Jay's Twitter: twitter.com/jayacunzo

Jay's Snapchat: snapchat.com/add/jayacunzo

 

SUPPORT FOR THIS EPISODE:

RightSideShirts.org - empowering kids to be more creative and helping art programs in need.

 

TOPICS DISCUSSED:

Penguins

Music

Grateful Dead

Rock and Roll

The Far Side

Cartoons

DJ Viceroy

Tropical House

Writing

Blogging

Viral Content

Creativity

Craft

Intuition

Art

Jun 27, 2016

While we're on hiatus from releasing new episodes, here's a closer look at the thinking and inspiration behind making the show. Be sure to subscribe at http://unthinkable.fm for our emails each Monday morning -- we're sharing the entire framework and process behind making the show run while we tinker on new episodes!

 

SUBSCRIBE: http://unthinkable.fm

 

BEHIND-THE-SCENES: http://snapchat.com/add/jayacunzo

 

SAY HI: http://twitter.com/jayacunzo

 

TODAY'S EPISODE SYNDICATED FROM: https://soundcloud.com/louderthanwordsjohnbonini

Jun 6, 2016

A message from Jay about the future of Unthinkable. Be sure to subscribe at unthinkable.fm.

May 30, 2016

The story of how Scott Belsky created Behance, a global community of creatives focused on making ideas happen.

(Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.)

 

LINKS TO KNOW:

Behance.com

Scott's Twitter: twitter.com/scottbelsky

 

SUBSCRIBE TO THE SHOW:

Get a note from Jay every Monday morning, plus links to the newest episode of Unthinkable. Subscribe at unthinkable.fm

 

GO BEHIND-THE-SCENES

Follow Jay on Twitter: twitter.com/jayacunzo or Snapchat: Snapchat.com/add/jayacunzo

 

TOPICS DISCUSSED:

Creativity

Tech

Startups

Design

Designers

Portfolios

Venture Capital

Uber

Pinterest

Warby Parker

Creative Missions

Product Design

User Experience (UX)

May 23, 2016

Betting your career on your creativity means you'll have your fair share of saving bad ideas (or "polishing turds" as you'll hear in one of our stories). It also requires the ability to look past the obvious and see the potential for something better or higher quality or generally more creative. It requires you to see beauty in the broken. Today, we look at these ideas from multiple angles.

 

First, I wrestle with some leftovers (BONUS: you get a recipe out of this episode!). Then, we go outside the echo chamber to hear the curious case of the Warriors -- starting in a very bad place. Then we hear the story of entrepreneur John Marsh, whose career journey looks a lot more like a detour.

 

LINKS TO KNOW:

John Marsh: www.linkedin.com/in/john-marsh-1576069

John Marsh's real estate business: http://www.liveopelika.com/

New York Times piece on the Warriors: http://www.nytimes.com/2016/04/03/magazine/what-happened-when-venture-capitalists-took-over-the-golden-state-warriors.html?_r=0

 

SUBSCRIBE TO UNTHINKABLE

Get a simple note written by Jay every Monday morning along with the new episode -- subscribe at http://unthinkable.fm

Jay's Twitter: http://twitter.com/jayacunzo

Behind-the-Scenes making Unthinkable: http://snapchat.com/add/jayacunzo

 

SUPPORT FOR THIS EPISODE:

http://RightSideShirts.org - Empowering kids to be more creative and helping art programs in need.


TOPICS DISCUSSED:
Craft
Creativity
NBA
Basketball
Golden State Warriors
Joe Lacob
Stephen Curry
Draymond Green
Michael Jordan
Real Estate
Online Marketing
Lead Generation
Used Cars
Small Businesses
Entrepreneurship
Suicide
Depression
Drugs
Redemption
Cooking
Restaurants

May 16, 2016

Slingshots are a mini-series within the Unthinkable show where we go deep into a creative side project that winds up someplace surprising. Tinkering on side projects is a powerful way to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative.

 

In this episode, Sarah Cooper talks about her journey from acting to Google to making the leap pursuing her comedic writing full-time. She parodies business culture, and she's built a nice audience for herself ... but what happens when your creative aspirations differ from what your audience expects from you?

 

LINKS TO KNOW:

TheCooperReview.com

Sarah's Twitter: twitter.com/sarahcpr

10 Tricks to Appear Smart in Meetings

 

SUBSCRIBE TO THE SHOW:

Join the newsletter at unthinkable.fm

Jay's Twitter: twitter.com/jayacunzo

Show Behind-the-Scenes: Snapchat.com/add/jayacunzo

 

SUPPORT FOR THIS EPISODE:

RightSideShirts.org

 

TOPICS DISCUSSED:

Creativity

Comedy

Standup

Side Projects

Entrepreneurship

Blogging

Meetings

Corporate Culture

Books

Startups

Silicon Valley

San Francisco

New York

Running

Writing

May 9, 2016

 

People driven by their creative craft often spend hours agonizing and obsessing over the details of a project. Why? Is that a good thing or a bad thing? How do we know when to actually ship the work? And what does it take in order to operate with that level of detail in a business world often based on seeking shortcuts and cutting corners?

 

Today, we go outside the echo chamber for the story of Niko at Granny's Pie Factory to find out why creative people operate with this extreme care for the details, then we hear about Macaela, Cory, and the team at Newfangled about how and why a creator can be both obsessively connected to a project AND ready to ship it.

 

LINKS TO KNOW:


Granny's Pie Factory: grannyspiefactory.com

Newfangled: newfangledstudios.com

 

 

SUBSCRIBE:

Join the list at unthinkable.fm for all episodes plus other goodies and behind-the-scenes content.

Jay's Twitter: twitter.com/jayacunzo

Behind-the-Scenes making Unthinkable: Snapchat.com/add/jayacunzo
 

 

SUPPORT FOR THIS EPISODE:

RightSideShirts.org - empowering kids to be more creative and helping art programs in need.
 

 

TOPICS DISCUSSED:


Creativity


Pies

Craft

Family Business

Small Business

Cooking

Sauce

Video

Audio

Live Action

Creative Direction

Beeple

Dailies

Design

Macaela Vandermost

Niko Harovas

Newfangled Studios

Content Marketing

Brand Marketing

 

May 2, 2016

Slingshots are a new mini-series within the Unthinkable show where we go deep into a creative side project that winds up someplace surprising. Tinkering on side projects is a powerful way to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative.

 

In this episode, Zac Wolf and Becca Goldring discuss their award-winning open-air photo booth, The Danger Booth.

 

LINKS TO KNOW:


Zac's Twitter: twitter.com/zacxwolf

Becca's Twitter: twitter.com/Becca_Bakes

TheDangerBooth.com

ZacXWolf.com

 

SUBSCRIBE TO THE SHOW:

Join the newsletter at unthinkable.fm

Jay's Twitter: twitter.com/jayacunzo

Show Behind-the-Scenes: Snapchat.com/add/jayacunzo

 

SUPPORT FOR THIS EPISODE:

RightSideShirts.org

 

TOPICS DISCUSSED:
  

Creativity


Photography

Side Projects

Entrepreneurship

Sales

Boston

Weddings

Startup

Business

Growth

Dogs

Apr 25, 2016

For thousands of years, humans have invoked "The Muse" (or any of the nine Muses) to inspire creativity within them. But are we thinking about creative inspiration the wrong way?

 

Also, a major announcement is made by one of our guest's on this episode, featuring legendary creative thinkers.

 

Today, we go outside the echo chamber with Elliott Bell of The Muse to think about career coaching and what we can learn about the creative muse. Then, Chase Jarvis - world-famous photographer and the CEO of CreativeLive - shares a story from his childhood, debunks some myths around creativity and inspiration, and shares a HUGE announcement with us.

 

LINKS TO KNOW:


 

Elliott's Twitter: twitter.com/ellbell9

The Muse: www.themuse.com

Chase's Twitter: twitter.com/chasejarvis

Chase's Snapchat: snapchat.com/add/chasejarvis

CreativeLive: creativelive.com

30 Days of Genius: creativelive.com/30daysofgenius

 

SUBSCRIBE:

Join the list at unthinkable.fm for all episodes plus other goodies and behind-the-scenes content.

Jay's Twitter: twitter.com/jayacunzo

Behind-the-Scenes making Unthinkable: Snapchat.com/add/jayacunzo
 

 

SUPPORT FOR THIS EPISODE:

RightSideShirts.org - empowering kids to be more creative and helping art programs in need.
 

 

TOPICS DISCUSSED:


Creativity


The Muse

Creative Inspiration

Education

Career

Culinary School

Iron Chef

Coffee

Photography

Design

Writing

Mark Cuban

Seth Godin

Richard Branson

Arianna Huffington

Brene Brown 

EduTech

Genius

Apr 18, 2016

Slingshots are a new mini-series within the Unthinkable show where we go deep into a creative side project that winds up someplace surprising. Tinkering on side projects are powerful ways to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative.

In this episode, Dan Milano talks about the comedy group and video project, Wooden Nickel Shorts.

 

LINKS TO KNOW:


Dan's Twitter: twitter.com/DanMilanoHere

Wooden Nickel Shorts: youtube.com/user/WoodenNickelShorts

 

SUBSCRIBE TO THE SHOW:

Join the newsletter at unthinkable.fm

Jay's Twitter: twitter.com/jayacunzo

Show Behind-the-Scenes: Snapchat.com/add/jayacunzo

SUPPORT FOR THIS EPISODE:

RightSideShirts.org - empowering kids to be more creative and helping art programs in need.
 

TOPICS DISCUSSED:


Creativity
 

Comedy

Video Production

Video Editing

Saturday Night Live

Twilight

Google Plus

Hollywood

Yetis

Side Projects 

 

Apr 11, 2016

When you agonize over the act of creation itself -- for its own sake, not for some ulterior motive or end result -- good things happen. But in the business world, whether in marketing or as an entrepreneur or freelancer, that mentality is surprisingly rare. So what do you call that behavior when someome wants to skip right to the end result, craft be damned? There's a word for it -- a behavior we need to avoid if we want to be truly creative in our careers. 

 

In this episode, we hear the story of Alessandro "San" Bellino, owner of Gracenote Coffee, an espresso bar in downtown Boston. He takes us deep into his approach to his craft, where we'll learn what really matters and get inspired for attacking our own work.

 

LINKS TO KNOW:


Gracenote's Twitter: twitter.com/gracenoteboston

The Coffee Trike's Twitter: twitter.com/TheCoffeeTrike

 

SUBSCRIBE:

Join the list at unthinkable.fm for all episodes plus other goodies and behind-the-scenes content.

Jay's Twitter: twitter.com/jayacunzo

Behind-the-Scenes making Unthinkable: Snapchat.com/add/jayacunzo
 

 

SUPPORT FOR THIS EPISODE:

RightSideShirts.org - empowering kids to be more creative and helping art programs in need.
 

 

TOPICS DISCUSSED:


Creativity


Coffee


Espresso

Ice Cream

Italy

Culture

Employee Happiness

Management

Boston

Craftsmanship

The Coffee Trike

Gracenote Coffee

Consciousness

Focus

Work/Life Balance

Being Craft-Driven

Game Theory

Game Mechanics

Intrinsic Motivation

 

 

Apr 4, 2016

Slingshots are a new mini-series within the Unthinkable show where we go deep into a creative side project that winds up someplace surprising. Tinkering on side projects are powerful ways to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative.

In this episode, Erik Devaney talks about carving the white whale.

 

LINKS TO KNOW:


Erik's Twitter: twitter.com/bardofboston

Erik's Medium article: https://medium.com/@bardofboston/carving-the-white-whale-7cf0a830b9da

 

SUBSCRIBE TO THE SHOW:

Join the newsletter at unthinkable.fm

Jay's Twitter: twitter.com/jayacunzo

Show Behind-the-Scenes: Snapchat.com/add/jayacunzo

SUPPORT FOR THIS EPISODE:

RightSideShirts.org - empowering kids to be more creative and helping art programs in need.
 

TOPICS DISCUSSED:


Creativity


Craftsmanship

Moby Dick

Customer Personas

Marketing

Content Marketing

Side Projects

Wood Carving

HubSpot

Medium

Netflix

Procrastination

Writing


 

 

Mar 28, 2016

Creative side projects are powerful ways to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative. In this episode, we hear the story of Neil Pasricha, creator of 1000AwesomeThings.com, a TED speaker, and author of multiple New York Times bestselling books, including The Book of Awesome.

 

LINKS TO KNOW:


Neil's Twitter: twitter.com/1000awesome

Neil's TED talk: https://www.ted.com/talks/neil_pasricha_the_3_a_s_of_awesome?language=en

Neil's new book: http://goo.gl/sKAxzL

Subscribe at unthinkable.fm for all episodes plus other goodies and behind-the-scenes content.

 

SUBSCRIBE:

Jay's Twitter: twitter.com/jayacunzo

Show Behind-the-Scenes: Snapchat.com/add/jayacunzo
 

SUPPORT FOR THIS EPISODE:

RightSideShirts.org - empowering kids to be more creative and helping art programs in need.
 

TOPICS DISCUSSED:


Creativity


Blogging


Career Growth


Content Marketing


Risk-Taking


Daily Routines


Books


Writing


TED Talks


Space Exploration


Awesome Things

The Book of Awesome

The Happiness Equation

Mar 21, 2016

In the official launch of Unthinkable, we'll tackle the bizarre but huge debate of quality vs. quantity in marketing. Plus, creator & host Jay Acunzo shares the theme of the show and why it's time to finally, mercifully, start being loud about our one true desire -- to create great content for a living. We'll go outside the marketing echo-chamber to the smartest place on the planet, as well as hear from a prolific content creator who would make most marketers blush.

 

LINKS TO KNOW:

Subscribe at unthinkable.fm for all episodes plus other goodies and behind-the-scenes content.

@jayacunzo & UnthinkableFM

snapchat.com/add/jayacunzo

facebook.com/UnthinkableFM

 

SUPPORT FOR THIS EPISODE:

RightSideShirts.org - empowering kids to be more creative and helping art programs in need.

Mar 17, 2016

See you soon! Be sure to subscribe at Unthinkable.fm to get episodes as soon as they launch, plus other exclusive content, goodies, and behind-the-scenes.

Twitter:

@UnthinkableFM

@JayAcunzo

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